TWINKLE TWINKLE | TRUTH ORANGE
I got to animate this hilarious music video tackling the hard (or not so hard) topic of erectile dysfunction caused by smoking for Truth. It was a really fun project and I had a great time coming up with all the different visual allegories for limpness. I kept the video black and white to compliment the old-timey nature of the song.
Twinkle Twinkle won the 2018 Shorty Award for Social Good
Some early sketches
Character Line-up
Production Company: 72 and Sunny, Truth Initiative
Producer: Ann Parker
Character Design: Raghav Arumugam
Storyboards: Raghav Arumugam
Animation: Raghav Arumugam
Writer: Samantha Mintz
Vocals: Jesse Herrera
Music: Butter Music and Sound